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Pinduoduo attracts 500 brands to tear away "counterfeit" label
2018/11/05 05:28:36
China's Financial News, China News ,Pinduoduo

Nov 05, 2018 (China Knowledge) - E-commerce platform Pinduoduo has released its report of double 11. According to the reports, as of last Friday, the sales volume of new iPhones exceeded 120,000, and the average daily sales volume of agricultural products exceeded 2.5 million. The company is focusing on including branded products for sale as it was previously blamed for selling counterfeit products on its platform.

Since the launch of Pinduoduo's brand store, it has attracted more than 500 domestic and foreign brands such as Gome, Xiaomi and Dangdang. It is yet to be seen whether in future Pinduoduo’s emphasis remains on quality of products or one company’s benefit.

According to the data from Pinduoduo, among the agricultural products, the top ones were fruits, eggs, rice and dried fruit. During Nov 07 to Nov 09, Pinduoduo will carry out subsidies, three consecutive days of daily launch of affordable agricultural products.

In addition, the sale of brand electronic products has hiked. Currently, the iPhone XS has shipped over 60,000 units, the iPhone XS MAX has shipped over 50,000 units, and the iPhone XR has shipped over 10,000 units.

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