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Ford to double dealerships to 680 units in China by 2015

Feb. 28, 2012 (China Knowledge) - Ford Motor Co, the second-largest car company in the U.S., aims to expand its Chinese sales network to 680 dealerships by 2015, said Ford China Chairman and CEO David Schoch.

The move is another milestone after the auto manufacturer announced plans to invest US$500 million in China for output expansion. Schoch added that the company will introduce several new models mainly designed for Chinese customers.

Last year, Ford's China sales totaled 320,000 vehicles, much less than 2.26 million sold by Germany-based Volkswagen AG and 2.55 million units by General Motors, said an analyst.

Ford also expects its China's vehicle sales to increase by 5% in 2012, said Joseph Hinrichs, president of Ford Asia-Pacific and Africa. Last month, Ford sold 30,976 vehicles in China, reflecting a year-on-year drop of 42%, principally dragged down by the Chinese New Year holiday, China Knowledge reported earlier.

On Feb.24, Ford opened its fourth vehicle assembly plant in Chongqing, China with an investment of US$490 million. The facility is designed to produce 150,000 vehicles per year, increasing Ford's annual output capacity in China to more than 600,000 vehicles.

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