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Mercedes-Benz's China sales flat in Jan

Feb. 10, 2012 (China Knowledge) - Daimler AG's luxury car unit Mercedes-Benz unit sold 15,390 vehicles in China last month, remaining flat with 15,330 autos the unit sold in January 2011, said Mercedes-Benz in a statement.

The almost unchanged sales units, however, was above the average in China's passenger vehicle sales last month with a decline of 23.8%, partly due to week-long Lunar New Year holiday, said the China Association of Automobile Manufacturers.

In January 2012, sales of the Mercedes-Benz S-Class luxury sedan increased by 12% from a year earlier to 2,950 units, outpacing overall sales of models under the brands of Mercedes-Benz, Smart, Maybach and AMG.

Joachim Schmidt, executive vice president of the sales and marketing division of Mercedes-Benz, said China was the company's most rapid growing market worldwide with an increase of 35% in 2011, and the country would still have the fastest increase of auto sales, followed by the U.S. and Europe, in 2012.  

Mercedes-Benz is also negotiating with leading Chinese auto maker BAIC Group to introduce three new compact cars, manufactured from Mercedes-Benz's MFA platform, to China in the near future, Schmidt added.






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